Showing posts with label LTUE. Show all posts
Showing posts with label LTUE. Show all posts

Lessons from Writing Conferences-- Your Name Really is Your Brand

Feb 17, 2011

So, I've made a little change to the blog. Or a big change, actually. You'll notice my blog name is no longer Life, the Universe, and Writing (that's now relegated to the sad position of tagline). And for good reason.

Today was the first day of BYU's sci fi/fantasy/horror writing conference: Life, the Universe, and Everything. It was exhausting, exhilarating, and inspiring. I made a few new friends, saw a few old ones, and learned something interesting.

I met someone I've so far only known through her blog. She thought she'd been to my blog as well, but couldn't remember my name. I mentioned the name of my blog, and she said, "Oh, yeah, I remember now."

You know what my immediate thought was? BLOGGER FAIL.
My writing blog, like many of yours, is for two main purposes: to share the writing journey with other writers, and to basically market my name. If people who come to my blog don't immediately associate my name with it, I'm not reaching that second goal.

I've heard time and time again that for writers, your name is your brand. Today, that message finally hit home.

So, my friends, think about it. Are you getting your name out there the way you want?

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